Shopping On Wheels

Mobile library, blood bank and food trucks are the news of the past. Now you can shop from your favorite brand from a bus. Facing the problem of reduced sales even after the malls re opened in India, came up with the idea of shopping on wheels. The people are still afraid to go to the mall and carry out the traditional way of shopping. The pandemic has changed how we shop and online shopping in not the only alternative here.

Shopping on wheels is a concept of selling a product in a truck or bus by taking it to different societies.  It is still in the experimental stage in Delhi, Gurugram and Pune, but with hopes that it can be further started in other cities. Consumers can not only shop at these mobile stores but can try out the garments at their homes and for alterations, the brand team on the ground will take measurements. The final product, after being modified at the nearest store, is dropped back to the customer.

Shopping on wheels, lets the consumer same shopping experience but at their doorstep. It grants the perks of shopping, but at the same time, it is a safer option.